Case Study: Organized Outcomes
GraphicMail’s "pretty" interface reflects staging expert’s style and brand
"Organized Outcomes were looking for "an easy to use, pretty interface to disseminate information to homeowners and realtors alike."
Introduction
Organized Outcomes is the all encompassing solution when you want to sell a home in Canada. It's as useful as it is entertaining, with tips, advice, and custom-tailored solutions from our clever staging experts. Founded in 2004, Organized Outcomes has played a crucial role in selling $119 million worth of real estate in its five year history. With trade crews, rental furnishing and talented stylists under its umbrella, compared to the Toronto market average of 41, our average home in 2008 sold in just 24 days. Wowing customers is our specialty. The relentless commitment to faster than expected service, realty market knowledge, showcase quality and successful sales is the Organized Outcomes way. It’s not what we do; it’s how we do it. We share the same underlying values and incredible excitement in creating a profitable sale.
The Challenge
The more our customer database grew, the more challenging it has become for us to stay in touch with them effectively. After years of using regular email to reach our target market, we decided it was time to use a more automated solution which would also allow us to send targeted information and which would enable us to track and analyze our email campaigns and promotional mailers. We’ve researched quite a few online newsletter programs and have eventually decided to sign up with GraphicMail.
The Solution
GraphicMail has stood out from the rest of email marketing companies that we’d researched, due to its interface and costing options: We wanted an easy to use, pretty interface to disseminate information to homeowners and realtors alike. We also appreciate their monthly billing option where unused credits carry over into the next month. Besides, trackable newsletters were our top pick.
Graphic Mail makes life easy. They constantly strive to improve their service levels and offering. We love their interface just as much as we love their live tech support.
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